Mona Tajarbi began navigating her public journey behind the safety of anonymity, sharing her voice, her ideas, and a desire to connect. With time, she evolved into a visible creator, brand founder, and advocate for women balancing multiple roles. Today, she speaks candidly about the choices that shaped her creative path, the drive behind her beauty brand, and the deeper purpose fueling her influence.

When she first launched her platform “Tajarbi” (meaning “experiences”), Mona shared insights through narration without showing her face. The anonymity gave her space to explore and grow while she figured out her direction. But as her audience grew, so did her desire to connect more authentically. “I realized I was building genuine connections yet holding back a big part of myself. I wanted to show up fully not just as a voice, but as a woman, a creator, and someone proud of her story.” Showing her face transformed the nature of her connection with followers, offering not just content but the real person behind it.

Today, Mona successfully manages two identities: founder of Blink Beauty Cosmetics and full-time influencer. She is involved in every aspect of her brand, from product creation and packaging to storytelling, while continuing to inspire and engage her growing digital community. Rather than separating the two roles, she lets them enrich each other. Her insights as an influencer shape Blink’s product line, and her brand serves as a creative extension of who she is. In her words, it’s “a piece of my heart in product.”

As a mother and entrepreneur, Mona understands the pressure modern women face to wear multiple hats. She believes the real challenge isn’t just time, but identity. Through her collaborations with Emirates Football Club and other initiatives, she has made it her mission to help women, especially mothers, remember that their voices matter. Whether in sports, business, or at home, she wants women to feel seen, heard, and celebrated. She creates spaces where women can show up as their full, authentic selves.

Looking back at her digital journey, Mona recalls starting with only 99 followers, no grand plan, just passion and honesty. Her growth didn’t come from chasing numbers, but from consistent, purposeful sharing. The turning points included showing her face and story, posting with intention, prioritizing community over metrics, and embracing her full journey—including the challenges. She responded to every message and built real relationships with her audience. “That trust is something I’ll never take for granted,” she says.

Among the many accolades she has received, one moment stands out: her first award as an entrepreneur. It wasn’t the flashiest recognition, but it carried deep meaning. It validated the hard work, the sleepless nights, and the risks she took while juggling motherhood and business. It reminded her that Blink Beauty was more than a product line. It was her vision, her resilience, and the start of a legacy built on heart and determination.

Mona also emphasizes the responsibility that comes with influence. She believes that having a platform should be about more than trends and aesthetics. It should be used to promote meaningful conversations and positive change. Through her collaborations with government bodies and global organizations, she has witnessed how impactful influencer partnerships can be in creating awareness and driving real transformation. “Whether it’s advocating for women, supporting education, or amplifying local causes, I see it as my duty to use my platform with intention,” she says.

Mona Tajarbi’s journey from anonymous storyteller to impactful entrepreneur and influencer is a testament to the power of authenticity, intention, and community. Her decision to reveal her true self, and her passion for building something with meaning, have led her to inspire thousands. Whether helping women find their voices or turning her ideas into products, Mona proves that influence is most powerful when it’s rooted in purpose.